UX DESIGNER
& BRAND
STRATEGIST
I design user experiences that drive real business growth. My approach combines empathetic design thinking with data-driven strategy to create products people love to use.
On my last project, I helped an educational institution achieve 80% more leads and 60% higher conversions through strategic design and brand optimization.
I also build websites. Design in Figma, build in Framer, deploy live — all handled by me, typically in 2-3 weeks.
TECHNICAL PROFICIENCY
PROFESSIONAL EXPERIENCE
Freelance UX Designer
07/2024 - 01/2025- Collaborated with in-house designers to conceptualize and deliver web and mobile designs for cybersecurity (Sequretek) and procurement (Procktek) clients.
- Designed responsive website components using Framer for clients like Narasipur, enhancing usability and brand presence.
- Created internal documents and emailer designs for major clients like American Airlines & Delta , collaborating with content teams to align with client vision.
Freelance UX Designer & Brand Strategist
07/2024 - PRESENT- Client-Facing Design Lead: Lead end-to-end website design and development projects for B2B clients (Science/Polymer & Technology). Manage the full project lifecycle, from conducting client requirement meetings and design reviews to final deployment using Framer.
- Strategic Growth & ROI: Orchestrated the brand and audience strategy for a new educational institution, delivering a 60% increase in admissions and an 80% increase in leads . Optimized user journeys to achieve a 15–20% uplift in design-led conversions.
- Technical Implementation & AI: Deployed critical sub-domain websites using GitHub Pages with complex data integration. Leveraged AI tools to accelerate content creation and video editing workflows, significantly reducing turnaround times for marketing assets.
- Enterprise UI Delivery: Delivered responsive web components and internal communication designs for major enterprise clients like American Airlines, Delta, and Sequretek , ensuring strict adherence to global brand guidelines.
Graphics Artist
01/2023 - 01/2024- Designed and modified customized artwork for international client 4Imprint's customers, utilizing CorelDraw .
- Ensured designs met specific product, vendor, and printing requirements for accurate production.
- Collaborated with internal teams to facilitate seamless production and ensure client satisfaction.
GAMING
Passionate PC gamer finding joy and escape in immersive virtual worlds and dynamic multiplayer experiences.
TECH EXPLORATION
Enthusiastic about optimizing PC hardware for peak performance. Consistently researching cutting-edge AI developments (Generative AI) and emerging technologies to drive innovation.